Amid The Global Network for Zero’s extensive expansion and outreach, Vice President of Marketing and Growth, Geetanjali Prasad plans, steers and executes recruitment and content development campaigns. As both a strategist and a content creator, she’s involved in every part of the marketing and expansion processes: leading teams, events, creative, recruitment, and community outreach. From conception to execution, Geetanjali oversees various campaigns to expand the Network’s impact.

A former journalist and well-respected marketing expert, Geetanjali is a master in media and its audiences. She spent several years at the U.S. Green Building Council (USGBC) and Green Business Certification Inc. (GBCI), spearheading all multimedia content and leading creative teams through several different marketing campaigns. Her videos have been shared and recognized globally, launching and growing the LEED certification system in India and China. Geetanjali also led creative efforts for the annual Greenbuild conference and expo in India, China, Europe and Mexico audiences. Her past events work includes videos, social media, live event coordination, graphics, articles and other forms of audience engagement. 

Prior to her work in marketing management, Geetanjali spent several years making a name for herself in television news and journalism, serving as producer, creative director, host and everything in between, for various venerable stations, including CNN, Bloomberg and India Today. She’s an expert in all levels of video production including script writing, storyboarding, filming and editing. 

Among her many passions, Geetanjali is most enthused about the climate and improving quality of life globally. She joined The Global Network for Zero to continue what she’d started in past positions, leveraging her unmatched talent to engage international audiences to compel positive change and development.